Brand Building

Authored by Amitek Sinha, Co-Founder and COO, ETML With the constant advancements in technology and specifically in the digital space, marketers are....

Hindustan Unilever Limited (HUL) announced a key change to its Management Committee. Arun Neelakantan (43), currently Chief Digital Officer at HUL,....

Brand Building - Post-pandemic and beyond Covid-19 pandemic has impacted the lifestyle of people massively. Such change in habits has in turn....

India’s wearables market is growing exponentially, reporting a double digit growth in the first quarter of 2022. Noise has been one of the....

commerce platforms where buyers cannot just shop for themselves but also earn money online, both using the same Meesho App. The company witnessed....

Online video is where culture is being cross-pollinated between brands, creators, fans and viewers. Every minute, 300 hours of content are uploaded....

Following the success of its inaugural edition, India’s largest and most respected business news platform, Times Internet has announced the....

Evolve Digitas has won the Social Media & PR mandate for Grand Slam Fitness, a fitness equipment company which is currently the only exporter of....

Eridium, a digital performance marketing company has bagged a brand building and digital mandate for Venus Remedies’ brand - R3SET. For the....

Havas Media India has won the integrated media mandate of OZiva, India's first certified clean & plant-based nutrition & wellness brand.....

Even before COVID-19 struck the world, there was a growing demand for technological devices that meet the consumer needs and especially during the....

Numerous experts have opined on what marketers should do during the COVID-19 crisis. Everyday there is a webinar that promises to tell you more. So,....