OOH Media - Latest News & Analysis

Vikram Sakhuja, Group CEO - Madison Media & OOH at Madison World, emphasized the critical role of high-quality data in driving AI’s....

The Out-of-Home (OOH) advertising landscape is on the brink of a significant transformation as technology, creativity, and sustainability converge to....

Vritti iMedia, a leader in rural and remote advertising, has announced the launch of Audiowala Bus Stand LED Digital Display Boards at 237 KSRTC bus....

As we conclude another year, it is essential to reflect on the key developments, challenges, and achievements that have shaped different sectors....

As we conclude another year, it is essential to reflect on the key developments, challenges, and achievements that have shaped different sectors....

The Digital Out-of-Home (DOOH) advertising landscape is undergoing a dramatic transformation, marked by the emergence of immersive experiences that....

The Brihanmumbai Municipal Corporation (BMC) has formulated a draft policy for the regulation and streamlining of the out of home (OOH) media in....

The recent collapse of a huge billboard at a petrol station in Ghatkopar, Mumbai, during gusty winds, has put under sharp focus the outdoor....

Out of home (OOH) media is on a growth trajectory as transit and digital media continue to grow along with traditional media. Although traditional....

Noida International Airport (NIA) has selected Laqshya Media Group for an advertising contract, which grants exclusive rights for advertising....

Laqshya Media Group, one of India’s largest Comprehensive Marketing Communications Group, is pleased to announce the acquisition of the....

In its recent campaign, Tissot Watches, a well-known Swiss Watch Brand in India, and the official timekeeper for MotoGP, in association with....