Lyra, the renowned women's wear brand under Lux Industries, proudly announces its strategic collaboration with R Bharat, India's leading news....

Lyra, the pioneers of organized branded women legging brand in the mid to premium segment from the house of Lux, has roped in leading Bollywood....

The ever bubbly and vivacious Parineeti Chopra has joined the club of celebrity endorsers of Lux Group, a conglomeration of diverse brand portfolio....