US

Acquisition marks Absolute Sports’ expansion in the entertainment publishing sector in the US. Absolute Sports, a Nazara Technologies....

Disney and Warner Bros Discovery are teaming up to offer a bundled package of their streaming services – Disney+, Hulu, and Max – to US....

Levi’s, the iconic denim brand, has made a significant move in its marketing strategy by appointing UM as its global media agency. This....

Universal Music Group (UMG) and TikTok have reached a new agreement, bringing UMG artists and music back to the platform after a temporary....

Willow, the premier cricket broadcaster in the United States and Canada, has forged a transformative alliance with Cricbuzz, the largest cricket....

SG Analytics (SGA), a Global Insights and Analytics company, has onboarded a senior business leader, Sidhartha Shishoo, as Chief Operating Officer as....

LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, has today released the findings of its latest streaming report....

The Coalition for Innovative Media Measurement (CIMM), the 4A’s and the TVB today announced the launch of a joint study focused on developing....

Sky Sports has today announced a new five-year partnership with the United States Tennis Association (USTA) for the US Open Championships,....

National Football League's exclusive video streaming subscription service – officially launches TODAY. With NFL+, fans can take their game on....

Sony Pictures Networks (SPN), in association with Sony Pictures Television (SPT), today announced that Sony KAL Hindi, its free, ad-supported....

Parks Associates’ latest consumer data on video habits shows that almost one-fourth of US internet households agree that pirating content is....