Adgully Exclusive | Customer today expects a budget hotel and expects the service of a five star: Hotelogix's Aditya Sanghi

Hotelogix incepted around the year 2000 came from the long standing and rich set of offerings by HMS Infotech. Headquartered in New Delhi NCR, India, HMS Infotech is active in the U.S., Europe, Africa, and A-Pac regions. Most of their clientele is from the European and A-Pac markets.

Hotelogix was envisioned and developed with one primary objective at its core, which is to maximize the Booking Revenues to achieve optimum realizations that in-effect translates to the highest possible ROI for once Property. The system is a construct that weaves work-flow automations with its best practices into a Property Management solution for the Hotel owners of small and mid-size properties.

Adgully exclusively spoke to Aditya Sanghi, CEO, Hotelogix, to know more about the deeper insights.

When asked what edge do you bring onto the table, he said, "We empower the small and mid size hospitality segments to have the operational efficiency of the market reach of what a five star has."

He says, "We help the hotel to extend their market rates with a virtue of giving them a web booking facility on a website and by making them present on all travel and tourism sites like make mytrip.com, cleartrip etc. and all on one platform which saves them from managing everything separately."

When the company gets bookings for the clients they charge 50 rupees per booking.

Talking about their market share and size of the industry they work in, he said, "Since we are very new company with new technology of such a kind so if one looks in the market one won't find more than 4 or 5 companies, loud companies who serve this sector globally. In Asia Pacific we are the only ones. So the market size could be small but not that glorified and this sector is a much unorganized sector."

He says, "The hospitality industry is much different which it was earlier. The customer today expects a budget hotel and expects the service of a five star one and so we create budget hotels as per the requirements."

The company and its technical team understand and acknowledge that the operational Challenges that the small and mid-sized hotel properties face today are the same as those faced by the larger starred hotel properties. In fact, Hotelogix is a first enterprise grade Property Management System (PMS) "Cloud' based for Hotels, resorts, Service Apartments, Motels, etc. Built to work for a 5 starred property, Hotelogix is being offered to the small and mid-sized hotel industry with a pricing model that has zero capital expense and pay per use subscription model. | By Aanchal Kohli [aanchal(at)adgully.com]