Anupriya Shetty joins IN10 Media as Head of Marketing and Communications

She is a seasoned brand leader with an impressive 18+ years of experience in Advertising, Brand Marketing and Media & Entertainment in organizations such as The Walt Disney Company, P&G, Leo Burnett, and MX Player, where she has consistently demonstrated her prowess in crafting innovative, consumer-centric strategies that drive significant brand growth and visibility. In her last role At MX Player, she served as the Brand & Content Marketing Lead, Anupriya spearheaded the brand marketing function as she developed and executed multi-channel marketing strategies for original shows. Prior to MX, Anupriya was with The Walt Disney Company, heading brand and retail marketing consumer products, where she led go-to-market strategies for iconic brands including Disney, Pixar, and Marvel at the retail sector. She drove consumer engagement where she successfully led multi-market campaigns and introduced innovative marketing strategies across India and SEA regions.

At IN10 Media Network, Anupriya will lead the marketing strategy for the network, with a focus on strengthening the brand's presence and experience. Her expertise in building impactful brand strategies, coupled with her diverse experience, will be crucial in driving the brand's growth.

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