Aparupa Sur joins IKEA as Communications Operation Manager

Aparupa Sur has been appointed as the Communications Operation Manager at IKEA India.
Sur was the Founder and Director of The Crazy Yogi, a luxury wellness and artisanal coffee business, prior to joining IKEA.

Sur has 18 years of experience in banking with core skills in Brand Management, Product Marketing, New Product Development, Customer Engagement Programs, Consumer Insights, Market Research, Media Relations, and Corporate Social Responsibility.

Sur has worked for prestigious firms such as Societe Generale, Kotak Mahindra Bank, ICICI Bank, EURO RSCG, and Confluence Communications during the course of her career.