Ashwin Sheth Group Enhances Loyalty with Launch of 'The Orange Circle'

Ashwin Sheth Group, a prominent luxury real estate developer in the Mumbai Metropolitan Region (MMR), has introduced 'The Orange Circle', a groundbreaking loyalty program designed to redefine customer engagement in the real estate industry. This initiative is a cornerstone of the group's ASG 2.0 expansion strategy.
'The Orange Circle' is an exclusive community bringing together residents, homeowners, employees, partners, and associates of Ashwin Sheth Group. Members will enjoy a plethora of benefits, including personalized services, exclusive offers across 250+ premium brands, and the opportunity to earn rewards for referrals.
Bhavik Bhandari, Chief Sales & Marketing Officer at Ashwin Sheth Group, stated: “The Orange Circle is our way of transforming loyalty into a tangible experience. This industry-first program goes beyond traditional rewards, offering a blend of exclusivity and personal touch that enhances every interaction with our brand. We’re not just building properties; we’re crafting a community where every engagement counts and every gesture feels special."
Sudarshan Banerjee, VP – Marketing at Ashwin Sheth Group, added: "We are excited to unveil The Orange Circle, a program that reflects our dedication to nurturing long-lasting relationships with all our stakeholders. This initiative is our way of giving back to those who have been an integral part of our journey, offering them access to exclusive benefits and a bespoke experience that truly embodies the essence of Ashwin Sheth Group”