Bajaj Consumer Care to acquire Vishal Personal Care in two tranches

The board of directors of Bajaj Consumer Care Ltd in its meeting held on February 14, 2025 has accorded its approval for entering into a share purchase cum shareholders agreement with Vishal Personal Care, Peepul Capital Fund III LLC, and others for acquiring 100% of the equity shares of Vishal Personal Care from the existing shareholders of in two tranches.

Bajaj Consumer Care shall acquire the 49% of the equity share capital of Vishal Personal Care in the first tranche and the remaining 51% of the equity share capital will be acquired in the second tranche, subject to terms and conditions as agreed in the Share Purchase cum Shareholders Agreement.

The cost of acquisition is at an estimated cash consideration of approximately Rs 120 crore at an enterprise value of Rs 108.3 crore, subject to adjustments as set out in the Share Purchase cum Shareholders Agreement.

Bajaj Consumer Care made this disclosure to the bourses under Regulation 30 of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015.

Further, pursuant to this acquisition of shares in two tranches, Vishal Personal Care will become a wholly owned subsidiary of Bajaj Consumer Care.

Incorporated on March 22, 2012, Vishal Personal Care is engaged in the business of manufacturing and marketing of ayurvedic, herbal based and cosmetic personal care products. The company’s authorised capital is Rs 3 crore and the paid-up capital is Rs 25,949,310.

The turnover of Vishal Personal Care for the financial year ending March 31, 2024 stood at Rs 51.53 crore.

The acquisition will provide Bajaj Consumer Care access to wider distribution reach in Southern India along with well-run set up, robust sales process and experienced management and sales team. The acquisition will also help in the acceleration of innovation pipeline and new product launches by the company in the five southern states.