Bloomberg UTV picks Sriram Kilambi as President

BloombergUTV, India's premier business news channel announced the appointment of Sriram Kilambi as the President of the channel with effect from April 16th, 2012. Kilambi, an IIM - Bangalore alumnus, in his last assignment was Senior Vice-President and National Marketing Head for Radio Mirchi, the FM station of Entertainment Network India Ltd. Kilambi has over 13 years Marketing and Operations experience in the Media and FMCG industries.

Harsha Subramaniam, Executive Producer, Bloomberg Television, welcoming Sriram Kilambi on-board said, "Sriram is a terrific professional with a strong background in building brands across various platforms. We are excited to have him on board as BloombergUTV gears up to the next level of growth¦.."

Kilambi, speaking about his new assignment as President BloombergUTV said, "I am quite excited to be on-board. The channel has made its mark in business news reporting and has seen excellent growth. It is a privilege to be able to work with the amazing team here and I am looking forward to being a part of a wonderful future."

Kilambi, earlier in his career, worked with Coca Cola India for seven years in various capacities and was instrumental in initiating and implementing key strategic plans for brands like 'Coca-Cola', 'Kinley' & 'Georgia' including the Rs. 5 bottle affordability campaign. He also won two awards at the '2004 Coca-Cola Worldwide Marketing Awards' for 'Best Integrated Marketing Communications Program (Rs. 5 Affordability)' and 'Consumer Insight with Greatest Business Impact (The Thanda Campaign)'.

Sriram, 35, did his Bachelor of Arts (Hons) in Economics from St. Stephen's College, Delhi University before joining IIM - Bangalore for his post-graduation. He is married to Jaya, who works as Vice President with Citibank. He loves football, politics, history and all forms of music.