Chingari founders foray into $350 billion Faith and Astrology market with AstroLive

 Tech4Billion Media Pvt Limited, the holding company of India’s leading live video streaming & social casual gaming platform Chingari, has expanded into the $350 billion faith and astrology market with the official launch of its new app, AstroLive. 

 AstroLive combines ancient astrological wisdom with modern technology, providing users a platform to connect with professional astrologers for live consultations and personalized spiritual guidance. Its advanced features are transforming how individuals access astrology services.

 Started in September 2024, AstroLive has garnered over 100,000 paid users and has onboarded more than 1500 expert astrologers. The idea is to acquire at least 1 million paid users by 2025. 

 Over the next 12 to 18 months, the platform plans to expand into more regional markets, enter international markets and partner with more wellness and lifestyle brands to better integrate astrology into daily routines. 

 “Astro Live was created to fill a gap in the market by offering real-time, personalized astrology insights for those navigating a complex world. Our mission is to make astrology accessible and reliable for everyday decision-making. Recognizing the growth potential as more GenZ and millennials are seeking digital self-improvement through Astrology, we aim to build a valuable platform that fosters trust and long-term engagement, all while prioritizing quality and user satisfaction,” said Sumit Ghosh, Founder, Chingari and AstroLive.

 At present the focus is on refining the user experience and expanding our customer base. 

 “We aim to offer more personalized features, like tailored astrology reports and live consultations, with the goal of building a loyal community and establishing AstroLive as the go-to app for trusted, real-time astrology guidance,” Sumit Ghosh added. 

 AstroLive strategically targets India's vast faith, religious products and astrology service market, which is valued at a staggering $350 billion, according to industry reports. This market is expanding rapidly as more young consumers turn to astrology through digital interfaces and tools.The innovative platform seamlessly blends ancient spiritual traditions with cutting-edge technology, catering to the evolving needs of today's digital-savvy users. 

 By harnessing the valuable insights and successes gained through its previous venture, Tech4Billion is actively broadening its digital presence. The company is dedicated to developing forward-thinking platforms that address the varied interests and demands of different segments within the Indian market, ensuring that spirituality is accessible and relevant in the modern age.

 Some features of AstroLive are :

Live Astrology Consultations – Users can engage in real-time consultations with astrologers skilled in Vedic astrology, tarot readings, numerology, palmistry, and more.

One-on-One Video & Audio Calls – Personalized video and audio sessions with astrologers provide users with in-depth analysis and advice on love, career, health, and personal growth.

 E-Commerce for Astrology Services – The platform offers an integrated marketplace where users can book personalized poojas and purchase astrology-related products to enhance their spiritual journey.

 Tie-ups with Leading Temples – AstroLive enables users to participate virtually in poojas and rituals at India’s most renowned temples.

Live Streaming Events – Astrologers go live on the platform to discuss key astrological events, offer weekly forecasts, and engage in interactive Q&A sessions with users.

 Revenue Sources for AstroLive:

Paid Chat and Video Consultations – Users can pay for personalized, one-on-one consultations via chat or video.

 In-App E-Commerce – Revenue is generated through the sale of personalized poojas and astrology-related products.

 Live Streaming and Events – AstroLive monetizes astrology-based live events and content streamed by astrologers.

 Subscription Models – Premium services like priority access to astrologers and exclusive features are available to subscribers.