Chrome DM Report: Hindi news channels dominate OTS in week 9'25

Chrome DM's latest opportunity to see (OTS) report presents comprehensive channel availability data for Week 9’25 (March 1st – 7th ’25), highlighting the Opportunity to See (OTS) metrics across Hindi and English news channels.

 

Hindi News Channels

The OTS of Hindi news channels reveal extensive distribution reach:

  • Times Now Navbharat with 98.30% OTS
  • ABP News with 97.31% OTS
  • India TV with 93.04% OTS
  • Aaj Tak with 89.57% OTS
  • Republic Bharat with 88.89% OTS

 

English News Channel Distribution

In the English news segment, the OTS was:

  • Republic TV with 86.59% OTS
  • CNN News 18 with 73.82% OTS
  • India Today with 69.81% OTS
  • Mirror Now with 66.69% OTS
  • Times Now with 61.23% OTS

 

This comprehensive OTS report demonstrates Chrome DM's expertise in Opportunity to see, specifically focusing on channel distribution and accessibility. The data provides valuable insights for distribution strategies and network planning, helping stakeholders understand their real market presence and opportunities for expansion.

*OTS – Percentage of connectivity (availability) of a channel across TV households factoring the off-take of package across all reported distribution platform in India.

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