Creativeland Asia names Poran Malani as its new group CEO

Creativeland Asia has appointed Poran Malani as the new group CEO With over 30 years of experience in media and advertising across various regions, including India, Europe, Latin America, the United States, and East Asia, Malani brings a wealth of knowledge to the role. He left S4 Capital in February 2024. Before his tenure at S4 Capital, Malani worked as a digital transformation consultant for BASF, collaborated with Mahesh Bhupathi's celebrity brand company Swag Fashions, and co-founded the consultancy Fair Fern with VL Rajesh.

Throughout his career, Malani has spent over three decades with companies such as McCann, Ogilvy, and Coca-Cola. Notably, he served as the president of Ogilvy South India for nine years, where he established a global hub in Bangalore for Lenovo's international account, as well as for SCJ and IBM.