DATAMATIXX 2023:White Rivers Media is Agency of the Year; Publisher of the year is OTTplay

The 2nd edition of DATAMATIXX Summit and Awards 2023 came to a grand conclusion with the announcement of the winners on July 28, 2023. Held in Mumbai, the event saw the presence of professionals and experts from various industries, who came together to explore and discuss the latest trends, insights, and innovations in the realm of AI, data science, programmatic advertising, and data-driven marketing.

A total of 76 awards were given away across Gold, Silver and Bronze metals. The categories ranged from ‘Mobile In-App Install Campaign’, ‘Best Data-Driven User Acquisition Strategy’, ‘Best Use of Video’, ‘Best Use of Data and Insights’, ‘Best Display Campaign’, to ‘Excellence in User-Generated Content Utilization’, ‘Multichannel Marketing - Four Channels or More’, ‘Mobile In-app Advertising’, ‘Best Use of AI’, ‘Excellence in Measurement or Analytics Capability’, and much more.

Among the Special Category award winners were:

Agency Of The Year - White Rivers Media

Agency Of The Year (Small) - Efficacy Worldwide

Publisher of the year - OTTplay

Best Programmatic Capabilities By An Agency - Mobavenue

Best AI Startup - Applabs Media

Media Planner of the Year (Agency/ Publisher) - Omkar Mahambre, Media Planner, iGaming, Mobavenue

Media Planner of the Year (Client) - Tejasvi Batria, Director - Growth, KuKu FM