EFFIE 2012: To be held tonight in Mumbai!

EFFIEs one of the most prestigious awards of the Adclub is happening tonight at the Royal Turf Club, Enclosure II, Mahlakshmi racecourse, at 6.30pm.

As you all know EFFIEs is the only award that is presented to the Agency and Client as well. The event is attended by not less than 1000 die hard Advertising, Marketing and Media professionals.

The Adclub has spread its network and conducted two rounds of judging in Delhi this year. Amongst the 124 luminaries who judged the 5 rounds of judging there was presence of 68 clients.

A record number of entries 357 to be precise were received out of which 128 got shortlisted. The industry is abuzz with questions such as who will win the Grand EFFIE, who will bag the Client of the year who will proudly hold aloft the agency of the year trophy.

The suspense will unfold today evening at 6.30pm

The event has presence of COLORS as the presenting sponsor, Marico LTD as associate sponsor, Lenevo as Technology partner and Cadbury India as the category sponsor for consumer product.