FIFA World Cup fever sets in!

The FIFA Kick-off Celebration Concert will open the World Cup and AXN is the exclusive broadcasting partner of the FIFA World Cup„¢ Kick-off Celebration Concert in India. This concert will feature musical performances by international superstars in collaboration with major African artists, such as: Alicia Keys, Black Eyed Peas, Shakira etc.

Catch the late night matches on Tata Sky's PVR(Personal Video Recorder) application which will help you to record live matches and watch it anytime they want. The company expects that people will be interested to purchase the product as it provides them convenience to watch match at time without any time hassles.

Apart from this get all the FIFA goodies as Hypercity brings the World cup collection with a range of Apparel range for boys & girls with Jerseys of the various FIFA teams like Manchester United, Chelsea, accessories like Sweatbands, studs, key chains &stockings etc.