Fusion Events bags Sa Re Ga Ma Pa's account

Fusion Events has won the mandate to hold auditions for the oldest singing reality show in India Indian Television ' Sa Re Ga Ma Pa. Fusion Events will be the force behind conducting auditions in Indore, Bhubaneshwar, Bangalore, Nagpur, Jalandhar, Jaipur for levels I and II and in metros for level III.

Apart from scouting for the right talent, providing the right ambience for the show, Fusion is going that extra mile to make the channel popular in the Indian hinterland and ensuring that talented participants get a chance to be on the show.

Commenting on the win of this prestigious project, Alok Tilwankar, CEO, Fusion Events said, "It gives us immense pleasure to be associated with a channel that has redefined entertainment and given an opportunity to the common Indian to dream big and realise dreams with shows like Sa Re Ga Ma Pa and DID. Our strength lies in mapping the Indian sensitivities and devising events like auditions with the viewers' and participants' requirements in mind. The response so far for the auditions has been overwhelming."

Talking about the auditions, Ashish Golwalkar, Creative Head, Non Fiction, Zee TV says, "We have been working with Fusion for a long time now and they have excelled in their job, always. They have an excellent execution system and have managed our shows like DID and DID Li'l Masters very well. The team is very hard working. We have benefitted from Fusion's longstanding experience in organizing events and hope to continue the working together."

The auditions will wind up by June 8th and the show on Zee TV will hit the air in July.