ixigo launches 100% AI-generated music video for holiday season

 ixigo, one of the leading online travel aggregator (OTA) for the next billion users, has launched a groundbreaking music video created entirely using artificial intelligence.

Released across its social media platforms, the video titled "Udaan Ki Hai Ab Apni Baari" captures the essence of air travel, with AI-generated music, lyrics, voiceovers, graphics, and motion.

The video offers a fresh perspective on travel, showcasing the potential of emerging technologies to transform content creation. By incorporating elements that celebrate the beauty and thrill of flying—such as views from the window seat and the exhilaration of soaring through the skies—the video strikes a chord with travel enthusiasts. The vibrant visuals and catchy tunes, all powered by AI, demonstrate ixigo's forward-thinking approach to digital content.

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