JWT India wins the GRT Jewellery account!

JWT, India’s leading integrated communications company, has been entrusted with developing communication for the jewellery business of the GRT Group. This win is a consolidation for JWT Chennai which also handles the Group’s hotels business.

The GRT group is one of the largest jewellery retailers in Tamil Nadu rapidly expanding into other states in the South. They wanted a communication partner who has both a pan India presence and a good understanding of the jewellery consumer. JWT with its strong network presence and a deep understanding of the jewellery consumer thanks to its long association with world leaders like DTC was the ideal choice.

JWT Chennai has been a leader since inception in this market and continues to be one of the largest agencies with a portfolio of leading clients that include MRF, Univercell, GRT Hotels, Tamilnadu Mercantile Bank, TI Cycles, Dalmia Cements, Renuka builders among others.