Kidsstoppress launches Blogger’s Guild for Parent Influencers Nationwide

Kidsstoppress.com, India’s leading parenting and discovery platform launched yet another initiative that brings together parent influencers across the country under one platform. The Kidsstoppress Blogger’s Guild, launched on 3rd June 2024, is a community for influencer moms, who are looking to carve out a name for themselves in the digital space, in the world of influencer marketing and for brands who are looking to tap into regional marketing by tapping into the power of influencers.

Mansi Zaveri, CEO & Founder of Kidsstoppress.com leads this initiative backed with more than two and half decades of her experience in marketing. Having worked with leading brands such as Abbott, Meta, LEGO, Aveeno, Lenskart, Arrivae, ICICI, Nestle and others on Kidsstoppress, Mansi explains, ”Ten years back when I started Kidsstoppress.com- I wanted it to serve two purposes.

One was to help in #SimplifyingParenting and the other was to help parents who have a foothold in the digital space land the right deals and brands through influencer marketing. I wanted to pay back to the hustling mommy community and launching the Kidsstoppress Blogger’s Guild was a step in that direction”. Kidsstoppress.com also hosts KSP Awards- India’s ONLY Awards celebrating excellence in the parenting and child care segment, that serves as a platform to recognise parenting products and services from across the country.

The Blogger’s Guild initiative by Kidsstoppress that introduces parents across the country to the world of influencer marketing, has more than 1000 members already in the BETA version and through the launch aims to reach all parts of the country, not just limiting themselves to the Metro cities. Mansi Zaveri explains, “The real success of Kidsstoppress Blogger’s Guild is getting moms from cities such as Ranchi, Secunderabad, Senkottai, Chandigarh, Kanpur, Aurangabad, Faridabad, among others to help them make a mark in influencer marketing like their city peers. As India’s 1st Parenting Influencer, I wanted to extend a hand to those who are where I once was—eager, and passionate but unsure of the next steps. And I knew I was not alone”.

With the Kidsstoppress Blogger’s Guild, members get access to special masterclasses from industry experts, first-come access to brand campaigns, collaboration posts on social media, offline and online meets with Mansi Zaveri among other benefits. Parents who are interested in influencer marketing can reach out to join Kidsstoppress Blogger’s Guild.