LOWE Lintas' announces entry into Kerala

LOWE Lintas, one of India's top communication agency announced expanding their footprint in South India by commencing operations in Kerala and setting up a fully functional office in Kochi. The agency is on an aggressive growth path and plans to tap Kerala's potential as a fast growing market. This office in Kochi will also cater to businesses in Trivandrum and Kozhikode.

Companies in Kerala have so far been traditional in their business approach. With growing encouragement from the Government to go global, most local brands have expanded into national and international markets.

Sujit Nair, President, will oversee operations in Kerala and look after the businesses in that market.

Charles Cadell, CEO, Lowe Lintas India, commented, "With an increasing number of Kerala brands targeting the national and international markets, it is an opportunity for us to offer our international brand building expertise to companies in such an expansionist mode. To this end and to give such Clients the dedication they will need, Lowe Lintas is establishing local representation to support such brand development. Estimated business in Kerala is to the tune of Rs. 100 crores and we hope to get a strong foothold in this state soon."

Lowe Lintas will bring national and international learning, experience and exposure to businesses in Retail, Government and Ayurveda. The agency will bring in marketing consulting capabilities and help create "power brands' through high value ideas. Presently, Lowe Lintas will open its innings with Mayden Pharma who are based in Kochi.