Mobile Community mig33 announced new Social Game Partnerships

For mig33, the new program will radically expand its social game offerings, which already enjoy over 1 million games plays in Q3 this year.

In turn, social game developers worldwide now have access to the 40 million registered mig33 users who access the mobile social entertainment service via its J2ME downloadable client, WAP site and web. The new program offers developers full API integration support, significant promotion opportunities, virtual goods options, and a generous revenue share.

The new game developer program continues mig33's push of new mobile social entertainment features. In 2010 alone, mig33 has launched over a thousand virtual goods, avatar items and games. Its members purchase more than four million virtual gifts per month, and exchange nearly one billion mig33 messages every day.

"This new program opens the floodgates for social game developers who can build smart, engaging games, and who want access to a very large and loyal mobile-first community," said Steven Goh, CEO and co-founder, mig33. "For developers, it's a virtually turn-key opportunity to get a big audience very quickly and generate significant revenue in fast-growing markets.

"This is more evidence as to why mig33 is exploding across multiple mobile-first markets, as opposed to being ' like China's Tencent QQ, Japan's DeNA and others ' landlocked within specific regions."