Nick India produces animated series in association with DQ E

Nick India has announced the production of its first ever local animated series for kids in association with DQ E. The series will begin with 26 high definition half hour episodes. As a part of this deal, Nickelodeon will provide content for this upcoming series, while DQE will take care of the execution. DQ Entertainment will co-finance this high-end television series along with Nickelodeon, Viacom18.

The series titled "Keymon Ache" is based on the everyday life of an ordinary 9-year old boy and his set of magical toy friends. Targeted at kids aged 5+ and to families alike, the series promises to be full of fun with endearing characters to relate to. The show is expected to be completed by middle of 2011.

"We are very happy to partner with DQE. They have also produced many shows for Nickelodeon International, like "Tak & the Power of Juju' & "Penguins of Madagascar season 2' in the past. This is a unique partnership between a broadcaster and a production house; and together we hope to create endearing characters and a show that promises to capture the hearts of our young viewers." adds Nina Elavia Jaipuria, Senior Vice President & General Manager, Nick India.

Said Tapaas Chakravarti, Chairman and CEO of DQ Entertainment, " The kids' entertainment space has tremendous untapped potential and we are delighted to join hands with Viacom18-Nickelodeon on this unique and fun filled series. The series has the potential to go to beyond TV and to multiplatforms and promises to engage kids of the wired generation of today! We hope to have many more such interesting concepts from Nickelodeon to offer to viewers."

Post the success of "Little Krishna' last year, which was an acquired property, the channel is extremely excited about the launch of its first local animation production.