Nokia launches Ovi Life tools in Nigeria

Nokia announced that Ovi Life Tools, its leading emerging market information service, is now available in Nigeria - one of Africa's fastest growing economies and the continent's largest mobile market. The African launch follows hot on the heels of highly successful launches over the last year in Indonesia, India and China. Today, Ovi Life Tools has over 6.3 million users globally, and the introduction of this service in Africa further extends Nokia's reach in emerging markets.

Ovi Life Tools offers a wide range of information services covering healthcare, agriculture, education and entertainment which address the needs of consumers and helps improve their economic prosperity and quality of life. It is a key part of Nokia's overall strategy to connect the next billion people by providing access to locally relevant services on affordable mobile devices.

Nokia's head of Mobile Phone Services, Dieter May, said: "This is another important milestone for Nokia as we continue to expand our services in emerging markets. Farmers will be able to check market prices without travelling long distances, people will be able to find important information to stay healthy and students will be able to learn English and improve their general knowledge at their own pace. All of this on easy-to-use and affordable mobile phones."

Now, people in Nigeria will have access to a wide range of services and information on their mobile phones through Nokia's Ovi Life Tools. Services available include:

- Healthcare services: Mother and childcare, health & fitness and disease information.

- Education services: Learn English, acquire general knowledge and access exam results.

Nokia's Ovi Life Tools in Nigeria will be offered on the Nokia 2690 and on the Nokia C1-01 through two of Nigeria's largest operators, Zain/Airtel and Glo Mobile, at the affordable price of NGN 250 (EUR 1.25) for the agriculture service and NGN 200 (EUR 1) per month for all other subscriptions. More devices will be added in the future.