Polycab India Ltd appoints Amit Sethiya as Lead - Category Marketing - B2C

Amit Sethiya has taken the reins as Polycab India Limited's B2C Marketing Lead, spearheading category growth and strategic storytelling. He shared the news on LinkedIn, expressing enthusiasm for bolstering the company's electrical goods portfolio.

Previously, Sethiya helmed marketing efforts at SYSKA Group. With over two decades of expertise in diverse industries, including steel, real estate, and consumer electronics, he brings a multifaceted skill set encompassing marketing integration, branding, digital innovation, and business development.