Reebok to launch new EasyTone TV commercial

Reebok is all set to launch the New EasyTone TV Commercial created under the brand's new "Ree" marketing platform. "Ree" is a fresh voice for the brand that remains true to the Reebok DNA and puts the brand in the centre of the conversation and the creative.

To kick off the "Ree" campaign, the brand has created TV spots highlighting the key product, Reebok EasyTone. The TV spots were

Commenting on the occasion, Sajid Shamim, Director Sales and Marketing, Reebok India Company said, "Seeing the overwhelming performance of Reebok EasyTone last year, we thought of enhancing the product line for all EasyTone enthusiasts. And, this year we bring in the new variants of Easy Tone which are high on style quotient apart from providing the benefit of toning the lower body."