Schbang Elevates Jitto George to EVP for Media Solutions

Schbang, a company specializing in creative, media, and technology transformation, recently appointed Jitto George as the Executive Vice President for media solutions. In his new capacity, Jitto George will be leading the media team, overseeing the planning, development, implementation, and monitoring of media strategy across the diverse business portfolio as the company enters its next phase of growth.

In his new role, Jitto anticipates a significant expansion in the scale of media operations, aiming for a remarkable fourfold increase in the upcoming fiscal year. This ambitious projection reflects his strategic vision and confidence in guiding the media team toward goals that align with the expansive nature of Schbang's creative business.

With over 13 years of extensive experience in integrated marketing, creative communication, production, and PR, Jitto brings a wealth of expertise to his new position. Holding a postgraduate degree with a specialization in marketing and visual merchandising, Jitto has previously served as the Branch Head for Social Panga Mumbai. Subsequently, he spent more than seven years at Gozoop, where he held the position of Director of Brand Communications. In this capacity, he not only oversaw the establishment but also provided leadership to the production team.