Siddharth Anand crafts iconic TVC with SRK, Alia and Ranbir

Siddharth Anand, celebrated for his blockbuster hits like War, Pathaan, and Fighter, has brought his directorial prowess to the world of advertising. The ace filmmaker, known for delivering record-breaking cinematic experiences, has directed a dazzling television commercial featuring Bollywood megastars Shah Rukh Khan, Alia Bhatt, and Ranbir Kapoor.
In the ad, the trio effortlessly revisits their iconic on-screen personas—Shah Rukh Khan as the philosophical guide from Dear Zindagi, Alia Bhatt as the spirited MC from Gully Boy, and Ranbir Kapoor as the free-spirited dreamer from Yeh Jawaani Hai Deewani. The commercial, crafted with Anand’s signature flair, weaves humor, nostalgia, and engaging storytelling into a playful conversation centered around marriage, all while subtly spotlighting the brand’s message.
Anand’s direction elevates the TVC, blending Bollywood charm with advertising ingenuity. The witty narrative, combined with stellar performances, has struck a chord with audiences, amplifying the brand's appeal and reach.
With a career spanning some of Bollywood’s most memorable blockbusters, Siddharth Anand has established himself as a powerhouse director. His films have amassed over ₹1,250 crore at the box office, making him a top contender in the industry. Recognized as one of Bollywood’s leading creative minds, Anand continues to innovate, whether on the silver screen or in the advertising arena.

This latest collaboration is a testament to Anand’s ability to merge entertainment and branding, proving once again why he is a force to reckon with in Indian cinema and beyond.