Signify's "Largest Illuminated Modak Installation" illuminates spirit of Ganpati festival

Signify, the multinational lighting company unveiled the 'Largest Illuminated Modak Installation' that has been  recognized by both the Asia and India Book of Records, brightening up the spirit of Ganpati festival of Maharashtra. Powered by Philips lights, towering at 16 feet with a glowing 4-foot base, the installation will grace the intersection of the Chintamani Ganpati Mandal and Lal Bagh Cha Raja in Mumbai from September 7, 2024, for the upcoming 11 days.

Speaking about this remarkable achievement, Nikhil Gupta, Head of Marketing, Strategy, Govt. Affairs & CSR - Signify, Greater India said, “Innovation is at the forefront of everything we do at Signify. We are focused on pushing the boundaries to bring in the best of innovation to India and this installation is yet another testament to our commitment to celebrating India’s vibrant spirit. We are thrilled to have set a benchmark with the Largest Illuminated Modak Installation, it is a proud moment for us, as we continue to lead the way in lighting innovation and sustainability, making a lasting impact on the society.”

Over a period of 10 days a dedicated team of more than 70 individuals worked tirelessly to create this  spectacle. 

 Also Read: Signify unveils its campaign ‘Smarter Generation ki smart lights’