Sophie the new face of Madame

Former VJ, singer and Bollywood actress Sophie Choudry has been appointed as the new brand ambassador for Madame.

Sophie apart from involved in various activities for the brand will also feature in the upcoming promotions and campaigns.

According to the reports, Sophie will also launch her album- Sound of Sophie (SOS) in celebration of the tie-up.

Madame, a women apparal brand is present in more than 45 cities including Delhi-NCR, Mumbai, Ludhiana, Indore, Jaipur, Jallandar, Hyderabad, Surat and Silliguri.