The return of 'Blenders Pride Bangalore Fashion Week'

After a successful BPBFW"summer/shower' in February earlier this year, Blenders Pride Bangalore Fashion Week returns to showcase the Winter & Festive' collections to be held from 28th '31st July 2011 at the Crowne Plaza Hotel, Electronic city. The theme of the fashion week is Winter Festive.

India, the land of varied cultures and traditions is a land of festivals and fairs.

BFW introduced the concept of a Festive platform for Indian designers in the month of July 2009

With every season, BPBFW is noticing an increase in designer applications and buyer registrations. This season marked an enormous increase in designer applications and also saw an overwhelming response in international and domestic buyer company registrations as compared to last season. This reinforces BPBFW's belief in the strategic shift and the platforms understanding of the market and its business needs.

This season will exhibit outstanding talent of established and emerging designers who will showcase their creativity and designs of winter and festive wear, a year round fashion concept. The coming season and years will see an increased exposure for Indian designers to buyers, media and the global fashion industry.

Sajad Mahajan, Marketing Director - Dream Merchants said "Bangalore Fashion Week has been introducing innovative concepts every year. We are getting overwhelming response each season from the fashion fraternity. The platform is growing from strength to strength with each season and we are able to strengthen our position as facilitators in the business of fashion in India. The mix of various designers showcasing will be a great booster for business opportunities for designers, fashionistas as well as stakeholders."

Feroz Khan, Creative Director - Dream Merchants said "Over the years BFW has become one of the top three Most Glamorous Fashion Events of the country. We also have brought in several innovations over the years such as the Winter Festive Concept, BFW Labels, Fashion Fridays, International Fashion Week , etc."

About Blender's Pride - Bangalore Fashion Week:

Blender's Pride Bangalore fashion week (BBFW) has been conceived and created with a vision to showcase Indian fashion industry to the global fashion world. The objective of BBFW will be to create business relationships and to facilitate a dialogue between designers and trade buyers. Bangalore fashion week goes winter / festive this July 2011.