This summer MOVIES NOW turns on the spotlight on the 'Showstoppers' of Hollywood

The summer’s just got hotter! Get up close and personal with your favourite movie stars as MOVIES NOW brings to you ‘Showstoppers’ – the ultimate must watch movies and icons this summer! Tune in to catch the hottest and sexiest stars of Hollywood as they come alive on your screens, every Monday to Thursday at 11PM.     

 

With a fabulous line up of movies, get set for a rollercoaster ride with some of the most wanted celebrities as they warm up to your television screens. Gear up for some rib tickling comedy as Ashton Kutcher and Cameron Diaz realise that What Happens in Vegas, does not stay in Vegas! Catch Jessica Alba sizzle on your screens as she goes Into the Blue with Paul Walker and catch the high impact action of Jason Statham as he takes on his job as the Transporter. See Robin Williams explore his maternal side in Mrs. Doubtfire and catch the never ending chaos with Jennifer Aniston in Marley and Me.     

 

MOVIES NOW also takes you above and beyond your television screen with their exclusive initiative, ‘Spotlight’ which is part of the promotional activities for Showstoppers. Step into your nearest theatre and stand a chance to win some fabulous MOVIES NOW merchandise. During the screening of the film there will be a pause and the spotlight will be switched on; on a member from the audience making him/her the showstopper for the evening!  

 

Further, to promote the block, slickly packaged on-air promos have been designed to create more excitement around Showstoppers. Catch interesting vignettes of your favourite stars like Brad Pitt, Will Smith and Angelina Jolie amongst others playing on MOVIES NOW. 

 

Says Ajay Trigunayat, Channel Head, MOVIES NOW, “This summer, we have a special sensorial treat for the movie audiences. We have designed a distinct property with the best Hollywood movies & stars furnished with the HD experience and clearer sound, we are certain that each movie will be more enjoyable than the other: Coca Cola presents Showstoppers. This platform has worked very hard for client brands with the channel leading in the 11pm slot from Monday-Thursday.” 

 

Showstoppers is presented by Coco-Cola. Panasonic is the associate sponsor, Big Cinemas and Barista Lavazza have partnered on the property.