Vizeum India bags Credila Financial Services' account

Vizeum from the Aegis Media Group has got account of Credila Financial Services, an HDFC Limited Venture. Credila is a leader in the education loan segment and are exclusively focused on this area.

Over 40,000 students and parents have applied to Credila and the company has already funded students studying at various institutes such as University of Oxford, Columbia University, Cornell University, Carnegie Mellon, Purdue University, Bangalore Management Academy etc. The company has aggressive growth plans and intends to spend over Rs.10 Cr in advertising and brand building. Vizeum will play the role of their growth architect.

Confirming the arrangement said Prashant A Bhonsle, Country Head, Credila "We were thoroughly impressed with the people we dealt with form Vizeum. In our assessment, They have the right hunger, passion, knowledge, experience and ability to make a difference to our brand. They are proactive in their approach. They offer fresh thinking and their senior management is very involved in our business. Considering these, we concluded we couldn't have had a better partner to work with. We wish them all the very best."

Commenting on the win Ashish Bhasin, Chairman India and CEO South East Asia, Aegis Media, said "This is great news. I take this opportunity to welcome Credila into the Aegis Media family. I'm delighted to see the fast paced progress of Vizeum. It is gratifying to see the faith clients are placing on us. I congratulate Yesu and his team for getting Vizeum to its current position within a very short span."

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