Week at a glance: India @Cannes; SDC tangle; TRAI recommendations for NBP

Cannes Lions 2024: At 18 metals, India fails to beat 2022 record

There wasn’t much cheer for India on the final day of Cannes Lions as well, with 2 Silver and 2 Bronze wins. India ended this year at the festival with 18 metals, much less than 25 metals won at Cannes Lions 2023 and a far cry from the record 47 metals won at Cannes Lions 2022.

‘Self-Declaration’ mandate comes into play from today. Will it curb unethical ads?

The Ministry of Information and Broadcasting (MIB) and the Press Council of India have mandated a ‘Self-Declaration Certificate’ for all advertisers starting from today, June 18, 2024, to curb misleading advertisements. This decision follows the Supreme Court order and aims to enhance consumer protection.

TRAI recommends Vision, Mission and Goals for National Broadcasting Policy

TRAI has released recommendations on inputs for formulation of the National Broadcasting Policy 2024. The objective of the policy is to facilitate the growth of the sector with quick adoption of the emerging technologies for providing an immersive and enriching experience to the consumers in a cost-effective manner, while safeguarding the interest of the stakeholders involved in the broadcasting sphere.

Idea theft case shadow over Jindal Steel ad’s wins at Cannes Lions 2024

Two of the Lions awards have gone to the Jindal Steel campaign – ‘The Steel of India’. Earlyman Film has secured a Silver Lion and a Bronze Lion for this campaign. Kondurkar Studios has been attributed the creative ideation. It needs to be mentioned here that Weiden + Kennedy India had moved the Delhi High Court after Jindal Steel released the campaign in March 2024, alleging copyright infringement and dishonouring the service agreement.

GroupM consolidates its Content, Entertainment, and Sports Verticals; elevates Vinit Karnik

GroupM, WPP’s media investment group, today announced it  will consolidate its industry leading Content, Sports, and Entertainment offerings to  create GroupM Content and Sport. The unified offer will provide GroupM clients with exclusive access to the most scaled and compelling premium content opportunities in the Indian market.

Viacom18 Sports CEO Anil Jayaraj resigns amid merger with Disney Star India

Anil Jayaraj, CEO of sports at Viacom18, has resigned after nearly three years in the role. This departure coincides with the ongoing merger between Reliance Industries-backed Viacom18 and Walt Disney's Star India. Sources familiar with the situation reported that Jayaraj submitted his resignation on Monday.

No SDCs for Government ads, Tenders, Public Notices, Obituary ads: PCI

In keeping with the Supreme Court order, PCI has issued guidelines for submission of the Self-Declaration Certificate from all advertisers/ ad agencies. PCI has further specified that Government ads, Tenders, Public Notices, Obituary ads have been kept out of the purview of the Self-Declaration Certificate mandate.

Anshul Gupta on how Okaya EV is strategizing to drive India towards a green future

In this exclusive Ag Talk interaction with Adgully, Anshul Gupta, Managing Director of Okaya EV, shares his insights into the company’s remarkable journey, its success in the EV market, and its ambitious plans for the future in terms of batteries, charging stations, and electric vehicles.

Our long-term PR goal is to elevate Physics Wallah to cult status: Srishti Mathur

In conversation with Adgully, Srishti Mathur, Director & Head – PR & Corporate Communication, Physics Wallah (PW), speaks at length about how PR and corporate communication in the ed-tech industry differ from other industries, the steps to communicate about ed-tech platforms like Physics Wallah to a skeptical audience, crisis communication in the ed-tech sector and ways to address them, long-term goals for Physics Wallah’s PR and corporate communication efforts, and more.

How India Inc is turning Pride into a powerful case for inclusivity

June, widely celebrated as Pride Month, is a time to honour and uplift the LGBTQ+ community. Are brands and society genuinely committed to integrating the LGBTQ+ community as valued consumers and members or is this heightened awareness just a temporary gesture for engagement’s sake?