ZEISS VISION CENTER by Disha enhances eyewear experience in Kolkata

Disha Eye Hospitals, Eastern India’s leading eye care hospital chain, has partnered with ZEISS, a global leader in optics and optoelectronics, to inaugurate the first ZEISS VISION CENTER by Disha in Kolkata. This innovative center combines cutting-edge technology with personalized vision care, setting a new benchmark in eye care services in the region.

Located on Sarat Bose Road, the ZEISS VISION CENTER By Disha offers a state-of-the-art eyewear experience, featuring a premium selection of eyewear alongside the latest refraction and centration technologies. The center boasts advanced devices such as the ZEISS VISUFIT 1000, a 3D imaging tool that ensures precise digital centration, and the ZEISS VISUCORE 500, a fast and accurate refraction system that delivers customized lens solutions tailored to individual needs.

Dr. Debashish Bhattacharya, Chairman & Managing Director of Disha Eye Hospitals, expressed: “Our partnership with ZEISS India marks a significant step forward in our mission to provide the best in eye care. By integrating ZEISS’s advanced technology with our expertise, we have created a space that offers not just premium eyewear solutions, but also a bespoke experience for our customers. The growing demand for high-quality eyewear and advanced diagnostic services, especially in the premium segment, presents a significant opportunity for both Disha Eye Hospitals and ZEISS to expand in this evolving market.

Rohan Paul, Business Head – India and Neighbouring Markets – Vision Care, ZEISS India, stated: “We are thrilled to partner with Disha Eye Hospitals to enhance advanced eye care in Kolkata through the launch of our first ZEISS VISION CENTER in the city. This partnership underscores our shared vision of delivering world-class eye care solutions. After the success of ZEISS VISION CENTERS in cities like Bengaluru, Mumbai, Lucknow, Guwahati, Hyderabad, and Chennai, we are confident that this collaboration will similarly transform the eyewear industry in Kolkata.”

Ranabir Bhattacharya, CFO of Disha Eye Hospitals, shared: “The launch in Kolkata is just the beginning. We have plans to open five ZEISS VISION CENTERS By Disha across Eastern India by 2025, aiming to redefine eye care for both urban and semi-urban customers. This partnership will also lay the foundation for Disha Eye Hospitals to open standalone stores, with five outlets targeted by the end of 2025.”

“The growing optical retail market in India presents a significant opportunity for this collaboration, addressing the rising demand for premium, personalized eyewear,” he added. “The ZEISS VISION CENTERS By Disha will offer a superior eyewear buying experience, enriched by cutting-edge technology. Together, Disha and ZEISS are set to elevate the eyewear industry, setting new standards of excellence and innovation.”

ZEISS VISION CENTERS offer a tailored eyewear experience by combining advanced diagnostic technology, personalized vision solutions, a curated selection of premium branded frames, myopia management solutions, and expert guidance. This initiative is set to redefine the future of eye care in Eastern India, broadening access to quality eyewear for a diverse and growing audience.