BGMI’s Ad film drops new game updates with a local twist!

Play Free Spider Solitaire Card Games Online & PAD Play, a dynamic video production company specializing in digital marketing, has garnered widespread praise for its Kannada ad film, Winner, Winner Chicken Dinner. The digital film, created for Battlegrounds Mobile India (BGMI), introduces the game's latest events, modes, and maps through a captivating narrative that resonates with the local audience in Karnataka.

Filmed entirely in Karnataka, a state with a massive BGMI following, the video captures the vibrant spirit of the region and resonates deeply with the local gaming community.

"We strive to connect with gamers across India through our campaigns," said Srinjoy Das, Associate Director and Lead - Marketing at KRAFTON India, the developers of BGMI. "This time, we wanted to create something special for our Karnataka players. We chose iconic landmarks in Bengaluru as the film's setting, showcasing everyday moments locals can relate to. We even collaborated with local artists to create a catchy Kannada tune."

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The film seamlessly incorporates the popular slang term "Psych Maga" commonly used by Karnataka youth, further strengthening its connection with local gamers. This relatable and engaging approach is proving highly effective in driving game downloads.

"Understanding and incorporating the local culture was key," said Vivek Reddy, Co-founder and Chief Creative Officer of PAD Play. "This film truly speaks the language of Karnataka gamers in their own dialect. It celebrates their enthusiasm for BGMI, and the music and characters organically enhance the hyper-local flavor."

BGMI remains a dominant force in the Indian gaming industry. This digital film is a testament to the game's enduring popularity and its dedication to engaging its ever-growing user base.