Cumulative box office for H1 2024 releases stands at Rs 5,015 crore

Ormax Media has released its mid-year edition of ‘The India Box Office Report’, which looks at the overall performance of the Indian box office in the six-month period, from January to June 2024.

As per the report, the cumulative box office for Jan-Jun releases stands at Rs 5,015 crore, which is 3% higher than the same period in 2023. Much like last year, the second half of 2024 is expected to perform better than the first half, with a strong roster lined up in across languages like ‘Pushpa 2: The Rule’, ‘Stree 2’, ‘Singham Again’, ‘The Greatest Of All Time’, and ‘Devara’.

Indian box office had its best month this year in June 2024, with the gross collections crossing over Rs 1,200 crore (including estimated future collections of June releases). This is primarily due to the performance of ‘Kalki 2898 AD’ across various markets, contributing to over 60% of the box office of the month. Other major contributors include ‘Munjya’ (Hindi), ‘Maharaja’ (Tamil), ‘Chandu Champion’ (Hindi), and ‘Jatt & Juliet 3’ (Punjabi).

Top 10 Films (Jan-Jun 2024) 

‘Kalki 2898 AD’ is the highest-grossing film in the first half of 2024, with its box office collections being over three times of that of ‘Fighter’, which is the second-highest grosser of the year, just ahead of ‘Hanu-Man’. ‘Kalki 2898 AD’ has contributed over 15% to the overall collections so far in the year. This reliance on a big property like ‘Kalki 2898 AD’ further goes to show the trend of increasing contribution of the top films at the Indian box office.

Interestingly, no Tamil films make it the list of top 10 films list at the end of June 2024 (There were three Tamil films in the top 10 for the same period last year). The top 10 list has three films each with Telugu, Hindi and Malayalam as their original language, and one Hollywood film.

Key findings:

  • The cumulative gross domestic box office for Jan-Jun 2024 release stands at Rs 5,000 crore, which is 3% higher than the same period in 2023
  • ‘Kalki 2898 AD’ is the highest-grossing film in the first half of 2024, contributing to 15% of the overall India box office this year
  • The share of Malayalam language has gone up to 15%, up from 5% in the same period in 2023. In the first six months of 2024, Malayalam cinema has already grossed more than its entire collections in 2023
  • Similar to 2023, there is a strong roster of films awaiting release in the second half of 2024, across languages that could put this year’s box office performance at par with 2023
Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment