"Dreams Don’t Need PIN Codes," – MS Dhoni on partnering with ALLEN

ALLEN Career Institute, a leader in test preparation in India, has joined hands with cricket icon Mahendra Singh Dhoni to launch an inspiring campaign that encourages students to dream big, regardless of their location. The campaign, set against the backdrop of a chai tapri (tea stall), highlights Dhoni’s journey from Ranchi to global cricketing success as a testament to what’s possible with the right guidance and dedication.

Through this partnership, ALLEN aims to emphasize that quality education and success are within reach for every student, thanks to its ALLEN Online platform.

Dhoni’s inspiring journey from Ranchi to global cricketing stardom perfectly aligns with ALLEN’s mission to make top-quality education accessible to students across India, regardless of location.

With a legacy of shaping over 500,000 students into successful doctors and engineers, ALLEN is now leveraging technology to democratize education through its ALLEN Online platform. This initiative ensures that every student, whether from a metropolitan city or a small town, can access the institute's expert faculty, resources, and guidance from the comfort of their homes.

Commenting on his association with ALLEN, MS Dhoni said: “Dreams don’t need PIN codes when ALLEN Online is by your side. If a boy from Ranchi can conquer the world, I truly believe that success is possible with the right dedication, guidance, and mindset—no matter where you come from.”

Nitin Kukreja, CEO of ALLEN Career Institute, stated: “MS Dhoni embodies resilience, focus, and excellence—values that ALLEN seeks to instil in every student. His journey is a testament to the transformative power of the right guidance. Through this partnership, we aim to extend our reach and enable students from all walks of life to excel.”

Abha Maheshwari, CEO of ALLEN Online, added: “Technology is the great equalizer in education. With ALLEN Online, we provide trusted guidance and academic excellence to students, no matter where they are. In 2024, ALLEN Online’s students have achieved remarkable results, securing top ranks and admissions to IITs and government medical colleges. This collaboration with MS Dhoni underscores our commitment to empowering every student to dream beyond boundaries.”

This partnership with MS Dhoni is not just a marketing collaboration—it’s a message of hope and determination for millions of students aspiring to achieve their dreams, no matter where they come from.