Fanoz drops ‘Fan Kaun Hai?’ Video ft. Brand Ambassador Ajinkya Rahane

Fanoz, the fan-first sports engagement platform by PlayCKC Interactive Pvt Ltd, has launched an exciting new video featuring its brand ambassador Ajinkya Rahane, former Indian Test captain and current KKR skipper. In this entertaining film, Rahane explores the question, “Fan Kaun Hai?”, stepping into the shoes of different characters, each embodying the quirks, rituals, and passion that make sports fandom truly special.

As the brand ambassador of Fanoz, Rahane masterfully portrays four distinct fan personalities, celebrating the diverse ways in which people experience and express their love for the game. Whether it’s the superstitious supporter, the overanalytical strategist, the emotional die-hard, or the loud and proud cheerleader, the video encapsulates the essence of fandom in all its vibrant forms. The video has been shot and produced by Scooter Media, headed by Richaa Agarwal.

Speaking about the launch, Ajinkya Rahane said: "Being a fan is about passion, emotion, and connection. I loved bringing different fan personalities to life in this video, and Fanoz truly captures the spirit of fandom. No matter who you are, if you love the game, you’re a part of the Fanoz family.”

Commenting on the latest video, Anuradha Sinha, Cofounder & COO said “Fanoz continues to revolutionize sports engagement, creating a fun, interactive, and immersive space for fans to connect with the game they love. The new campaign sets the tone for what’s to come—a celebration of fans in all their glory.”

Fanoz is more than just a platform—it’s a home for every fan. With every campaign video, Fanoz is redefining sports gaming. Whether you cheer from the stadium or your sofa, the game just got a lot more personal. The brand has always created engaging content that has very well resonated with its fans. Their previous video ‘Fanoz Anthem’ too we well received by fans. 

How Fanoz is revolutionizing the fan experience:

- Live sports gaming: Fans play dynamic prediction games during live matches and win real rewards

- Fan-centric approach: Moving away from the promise of big bounty wins, Fanoz rewards fans for being fans, where all fans can win by engaging in simple gameplay.

- Low cognitive load, high Fun: Designed to be easy, intuitive, and engaging - perfect for casual and hardcore fans alike

Also Read: Ajinkya Rahane joins Fanoz as brand ambassador