Greenpanel's "Unshakeable Strength" earthquake TVC wins big at The Abbys

Greenpanel, India's leading MDF company, is celebrating a major win at The Abbys, one of the country's most prestigious advertising festivals. Their impactful TVC, "Earthquake TVC - Unshakeable Strength," impressed the jury and secured four coveted awards.

The commercial's powerful storytelling and visuals resonated with the judges, earning Greenpanel a Silver Award in the FMCG - Personal Care, Home Care, Healthcare & Others - Audio Visual TV Cinema Digital OTT (Below 1 Minute) category. Additionally, the TVC clinched three Bronze.

Awards in the following categories:

• Corporate, Media, Entertainment, & Others for Audio Visual TV Cinema Digital OTT (Under One Minute)
• Single, 30-to 60-second Digital Video Available Only Online
• Sound Design in Video Craft

These accolades solidify Greenpanel's commitment to providing exceptional product strength and durability. The "Earthquake TVC - Unshakeable Strength" effectively communicates this message through its captivating imagery and narrative.

Arvind Joshi, VP & Head of Marketing at Greenpanel, expressed his delight: "This TVC not only underscores the superior quality of our products but also reinforces our position as a market leader. These awards recognize our innovative approach and the dedication of our talented team and agency partners."

The TVC showcases the resilience of Greenpanel products but also reinforces our position as a market leader. These awards recognize our innovative approach and the dedication of our talented team and agency partners."

The TVC showcases the resilience of Greenpanel products in the face of natural disasters, highlighting the brand's core values of reliability and trust. The commercial's success is a true testament to the exceptional collaboration and creative vision of the production team.