Hilton expands luxury portfolio with nearly 400 new boutique hotels

Hilton is set to elevate its luxury offerings with the addition of nearly 400 boutique properties from the renowned Small Luxury Hotels of the World (SLH) collection. Effective immediately, these exquisite hotels will be available on Hilton’s direct booking platforms, including Hilton.com and the Hilton Honors app.

This strategic partnership significantly broadens Hilton's luxury portfolio, joining esteemed brands such as Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, LXR Hotels & Resorts, and Signia by Hilton. The collaboration introduces travelers to a diverse range of boutique hotels, featuring intimate and unique accommodations from rustic retreats to coastal villas across the globe.

Chris Silcock, Hilton’s President of Global Brands and Commercial Services, expressed enthusiasm about the new partnership: “Integrating with Small Luxury Hotels of the World allows us to expand the Hilton stay experience and travel aspirations for all guests, with special opportunities for our loyal Hilton Honors members. The diverse properties offered through this collaboration are highly complementary to our luxury portfolio and support Hilton’s efforts to create distinct, localized travel experiences for our guests.”

As part of this exclusive alliance, Hilton Honors members can earn and redeem Points for stays at SLH properties, enjoying a host of benefits including free WiFi, a guaranteed member discount, and, for Gold and Diamond members, space-available room upgrades and complimentary continental breakfast for up to two guests. Additionally, members will continue to benefit from the award-winning program features such as Points & Money payment options, no resort fees on all Points bookings, and a 5th Standard Reward Night Free.

Shaun Leleu, Chairman of Small Luxury Hotels of the World, commented on the partnership: “Through this collaboration, Hilton guests and Hilton Honors members will receive a warm welcome at SLH member hotels, allowing them to experience our distinctive approach to hospitality. This alliance transforms the global landscape for independently owned hotels, expanding our reach to Hilton's discerning clientele in a remarkable way.”

The SLH collection offers a range of extraordinary properties, including:

• Hermitage Bay, St Mary’s, Antigua and Barbuda: A secluded Caribbean retreat featuring all-inclusive suites with stunning ocean views and organic local cuisine.

• Lanson Place Causeway Bay Hong Kong, Hong Kong SAR, China: A luxurious blend of Hong Kong hospitality and Parisian elegance in a recently reimagined hotel.

• Gangtey Lodge, Phobjikha Valley, Bhutan: A Himalayan hideaway offering breathtaking views and authentic Bhutanese experiences.

• Nimb Hotel, Copenhagen, Denmark: A Moorish-styled palace in Tivoli Gardens with sophisticated rooms, a state-of-the-art wellness center, and diverse dining options.

• Grove of Narberth, Narberth, Wales, United Kingdom: A luxurious country house hotel featuring cozy accommodations, beautiful gardens, and a celebrated restaurant.

• Nobu Hotel Marbella, Marbella, Spain: A laid-back beach retreat known for its luxury accommodations and exclusive fine dining at La Plaza.

• Rusty Parrot Lodge & Spa, Jackson, Wyoming, United States: A charming lodge offering excellent dining, a relaxing spa, and access to nearby national parks.

Since the partnership's announcement in February, 390 SLH properties have joined Hilton’s portfolio, with more expected as the relationship continues to grow. Guests can explore the full collection of participating SLH hotels and book their next stay at Hilton.com. Hilton Honors membership is free and can be joined here.

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