Jagran takes the Dabur campaign to 23 cities

A new age marketing agency Jagran Solutions has launched Dabur Chyawanprash Immune India Campaign for Dabur. The company provides solutions for brand activation via consumer connect strategies.

The campaign aims at spreading awareness about immunity and the importance of healthy living. The campaign is conceptualized by Jagran Solutions and will be promoted through Radio and print.

According to the plan, doctors and health experts will go to various schools and conduct workshops on immunity building. These workshops are designed with pictorial presentations to make them interesting for the children.

There will be various fun games like cricket mania for boys and skipping championship for girls, besides quiz contests to spread the message of being Strong from within.

This campaign also supports a social cause by donating Re1 for every entry received to a leading NGO.