Mahindra FirstChoice Wheels ties up with MyTVS

Mahindra FirstChoice Wheels Ltd., has announced the launch of their national 24x7 roadside assistance programme in association with MyTVS. This new service was launched by Mr. Rajeev Dubey, President (HR, After-Market & Corporate Services) & Member of the Group Management Board, Mahindra & Mahindra Ltd. and Mr. R. Dinesh, JMD ' TVS.

The car service division of TVS & Sons, MyTVS is India's leading roadside assistance provider for cars and boasts of a wide service network, including a dedicated 24x7 call centre.

"As India's largest multi-brand, pre-owned car company, we constantly strive to improve the value that we provide our customers. We are delighted to partner with MyTVS, the pioneers in the roadside assistance business, to offer Mahindra FirstChoice customers with 24x7 roadside assistance across the country," said Mr. Rajeev Dubey, President (HR, After-Market & Corporate Services) & Member of the Group Management Board.

"We are proud to be associated with Mahindra FirstChoice Wheels which is known for its customer focused approach to business and stringent quality standards. With a pan India presence covering 20 states, MyTVS has strong network infrastructure and 2500 Authorised Service Providers in 1400 towns and cities which implies that we can reach out to customers in distress wherever they may be," said Mr. R. Dinesh, JMD ' TVS.