"Make Them Regret It": GIGIL Manila's call for entries for ONE Asia 2024

The One Club for Creativity has launched the ONE Asia Creative Awards 2024 with a splashy call for entries campaign developed by GIGIL Manila, the Philippines' most awarded independent creative agency.

"Enter ONE Asia, Make Them Regret It" is the theme for this year's competition, celebrating its fourth year of recognizing the best creative work from the Asia Pacific region.

Aspiring agencies, brands, and creatives can submit their entries now and take advantage of the early bird deadline for the most significant savings. The deadline to submit entries for the early bird discount is June 21, 2024. Regular deadline follows on July 19th, with extended deadlines on August 9th and September 6th, 2024.

The 2024 edition introduces new categories across various disciplines, reflecting the industry's evolving landscape. These include:

• Creative Use of Technology: Highlighting exceptional work leveraging technology as a creative tool.
• B2B Marketing: Recognizing the unique challenges of marketing within an industry.
• Commerce: Showcasing a brand or organization's interaction with consumers in product sales.
• Humor/Drama in Film & Video: Celebrating the power of storytelling through humor and drama.
• For Good: Recognizing work that achieves creative excellence while supporting a greater social purpose.
• Culture Impact: Highlighting content created in response to immediate client needs.
Rankings Points
• All awards will receive rankings points, multiple awards for the same work within a discipline will not be de-duped.

One-Year APAC Membership
An exclusive APAC Membership offer will be unlocked for agencies that submit a minimum of 10 entries to the ONE Asia Creative Awards 2024. APAC members will gain access to numerous complimentary perks, including a cross-media corporate profile and portfolio featured on The One Club website, access to awards archives, opportunities for jury nomination, event speaking engagements, and more.

Following the conclusion of the awards call for entries period in September, The One Club team will reach out to qualifying agencies with comprehensive instructions on how to claim these benefits. This opportunity is a one-time privilege valid for the initial year only. Subsequent to this exclusive period, the APAC membership may be renewed at a fee of $3,000.

By becoming a member, individuals and corporate entities alike join a legacy and a global community committed to championing excellence in creative advertising and design across all forms. The One Club Membership includes benefits such as discounted awards entry fees, exclusive access to member-only content and a global creative network, as well as participation in events and more for both individuals and corporate members.

Agencies, brands, production companies and individuals responsible for winning work each year are highlighted in ONE Asia Creative Rankings, as well as The One Club’s Global Creative Rankings, which combines points won at The One Show, ADC Annual Awards, Type Directors Club TDC awards, Art Directors Club of Europe (ADCE) Awards, and ONE Asia Creative Awards. Winners are ranked globally, regionally and by country.

ONE Asia awards won by agencies and brands now gain them international recognition, and corresponding points contribute to regional and global network and holding company global rankings totals.

Credits:
Client: The One Club for Creativity
Campaign: “Make Them Regret It” for ONE Asia Creative Awards 2024
Agency: GIGIL Manila
Founding Partner: Badong Abesamis
Founding Partner: Herbert Hernandez
Managing Partner: Jake Yrastorza
Associate Creative Director: Dana De Leon
Acting Head of Copy: Greggy Gregorio
Junior Art Director: Rain Landingin
Freelance Illustrator: JP Cuison
Group Account Director: Bev Lubid
Account Director: Yosh Kikkawa
Account Supervisor: Sean Cu
Senior Strategic Planner: Nanais Hernandez
Junior Strategic Planner: Phyllis Ong
Strategic Planner Intern: Kimichiro Yagi