MiD DAY wins Gold, Silver & Bronze at INMA

Afternoon tabloid MiD DAY made India proud in the international forum as it bagged the highest number of Awards for Marketing Campaigns(6) across the world at the prestigious INMA (International News Media Marketing Association) Awards 2010 held at Marriot New York, USA on April 28 evening. MiD DAY won 1Gold, 3Silver and 2Bronze for all of its work.

MiD DAY walked away with Gold and Silver in the category of Marketing Campaign that had the most profound effect on business. The Gold was awarded for "Kotak Mahindra Bank Presents Mid Day Corporate Cricket League" and the Silver was awarded for "Vodafone Presents India 9to5."

In the category of Public Relations and Community Service, MiD DAY was awarded Silver and Bronze for "Don't Talk and Drive & Don't Drink and Drive Campaign." Respectively.

"Impact campaigns, high awareness, and clear return-on-investment were the hallmarks of this year's award-winners," said Earl J. Wilkinson, Executive Director and CEO of INMA. "Marketing geared toward growing audience, advertising, and brand across platforms clearly stood out among this year's award-winning entries."

First Place: Calgary Herald, Calgary, Alberta, Canada, "Herald Health Club."

Third Place: Het Nieuwsblad, Groot-Bijgaarden, Belgium, "The Mayor Report."

Category 6: Marketing Solutions for Advertising Clients

Second Place: Calgary Herald, Calgary, Alberta, Canada, "Herald Health Club."

First Place: Ekstra Bladet, Copenhagen, Denmark, "Ekstra Bladet School Football."

Third Place: Mid Day Infomedia Ltd., Mumbai, India, "Don't Drink and Drive Campaign."

Category 10: Marketing Campaign That Had The Most Profound Effect On Business

Second Place: Mid Day Infomedia Ltd., Mumbai, India, "Vodafone Presents India 9to5."

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