Milestone Brandcomm campaigns for Colors

Lagi Tujhse Lagan and Yeh Pyar Na Hoga Kam ' two tele-soaps, will soon be aired on channel Colors. Milestone Brandcomm also executed an out-of-home (OOH) campaign for the shows on December 20 2009 which is visible across 25 cities and will continue for 6 more weeks.

The Founder, Milestone Brandcomm, Nabendu Bhattacharya commented on the campaign and said, "Both these shows will replace Big Boss ' 3, in the 9-10 pm time-band. The high decibel campaign is across markets and demonstrates the scale and largeness of the shows through the OOH medium."

He further added, "We have used mediums like - billboards, gantries, bus queue shelters, etc."