Ozone Media to offer Facebook Ads

Adnetwork Ozone Media, can now work with its advertisers to develop campaigns, leveraging Facebook® Ads to promote their businesses. With this development, advertisers will be able to source inventory across Facebook with Ozone Media.

Marketing on Facebook enables marketers to engage with people who are most likely to be interested in a brand or product through social context. Facebook enables users to interact with brand and products by taking simple social actions, for example: Liking a brand or product Page, responding to a poll, RSVPing to an event or requesting a sample of a product. Users can take these actions without ever leaving Facebook. Marketers can choose to turn this interaction into a Facebook Ad to expand the audience for that brand. Ads featuring the endorsement of trusted friends or "ads with friends" are more relevant and engaging.

On the development Sanjay Vasudeva, SVP ' Sales, Ozone Media said, "We help advertisers engage with audiences across all digital touch points including, social media, internet and mobile. With Facebook, our media offering becomes much stronger. Interactive and well-targeted, our expectations from the medium (Facebook) are very high, considering the depth and reach that it will bring to our customers."

Over the past 6 years Ozone Media has built its reputation by providing advertisers and publishers in-depth analysis of the campaigns that run on its network. Headquartered in Bangalore, Ozone Media has offices in Mumbai, New Delhi and expanded to US in 2011.

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