Ranveer Singh redefines confidence with new campaign of Nivea Men

NIVEA MEN, one of the pioneering men's skincare and grooming brand, unveils its new campaign for NIVEA MEN Fresh Active Deo Roll On, featuring brand ambassador Ranveer Singh. The campaign brings to the centre how the ingenious product is set to redefine the underarm care routine of men by offering odour protection and freshness, making certain that men everywhere can feel confident in their skin through out the day.

 Ranveer Singh, known for his spirited personality and exuberant energy, personifies the spirit of the NIVEA MEN Fresh Active Deo Roll On with the tagline "Bas Ek Roll Hi Kaafi Hai” highlighting that a single application is enough to give enduring freshness for 48 hours.

 The brand film highlights how this product coherently consolidates into the daily routines of men who are always on the move, providing them trustworthy and enduring protection against body odour. Encapsulating the high energy elements of the day, the campaign film highlights the distinctive Infinity Fresh formula that offers a long-lasting fresh feeling, making it a crucial constitutent of any man’s daily grooming routine. NIVEA MEN Fresh Active Deo Roll On is  paraben free and dermatologically tested, thus making certain great care for skin.

 Commenting on the campaign, Geetika Mehta, Managing Director at NIVEA India, stated, “The NIVEA MEN Fresh Active Deo Roll On srises from our deep understanding of the modern man's lifestyle, where long-lasting freshness and confidence play important roles. This product is not just about offering effectual sweat and odour protection; it's about empowering men to take hold of every moment with a trustworthy friend in NIVEA MEN Fresh Active Deo Roll On."

 NIVEA MEN's new TVC is marking a significant milestone in redefining men's grooming and stands as an evidence to the brand's commitment in empowering men for embracing confidence in each moment. As Ranveer persistently puts it, "Bas Ek Roll Hi Kaafi Hai," experience the essence of effortless confidence and freshness defining the contemporary man's lifestyle.