Showergirl to boost Burger King in UK

In a bid to align it's male- centric audience and boost up their patrons appetite for a whole exciting new range of breakfasts, Burger King has launched the ShowerGirl on their site which may be viewed by those under-18 in the process of showering in a bikini at 9:30 every morning, often changing bikinis with days at viewer's requests.

Aspiring Romeos may also ask for a date with the scintillating lady after validating as to why they are suitable for the post of ardent suitor; the revamped site will also highlight offers and viral videos.

A number of male-targeted ads will slao appear on music streaming site Spotify, with banner and scroll directing traffic to the site.

The Showergirl has been designed by PanCentricDigital and campaigned by Cow PR.