Sustainable luggage brand uppercase launches "Tested by Nature" campaign

Uppercase, a leading sustainable luggage brand, has announced the launch of its new "Tested by Nature" campaign. This initiative celebrates eco-conscious travellers and highlights uppercase's commitment to providing stylish, high-quality luggage made from recycled materials.

The campaign emphasizes the durability and innovative design of uppercase luggage by showcasing its ability to withstand challenging natural environments. This approach underscores the brand's focus on combining sustainability with functionality and aesthetics.

"We are incredibly excited to unveil our 'Tested by Nature' campaign," said Sudip Ghose, Founder of uppercase. "uppercase's commitment to sustainability is at the heart of everything they do. By recycling materials, they reduce waste and minimize their environmental footprint. This sustainable approach ensures that their products are truly for nature and by nature. The brand understands that the beauty and integrity of natural surroundings are vital to the joy of travel, and they believe that continued enjoyment of adventures is only possible by actively protecting the environment. " added Mr Ghose. "We invite everyone to join our mission to travel responsibly and sustainably. With our nature-proof luggage, travellers can explore the world while preserving it for future generations. Together, we aim to make a difference—one journey at a time.”

uppercase's luggage is engineered to withstand the elements, ensuring durability and resilience in the face of nature’s unpredictable forces. Whether facing torrential rain, scorching heat, or rugged terrain, their products are built to endure the fury of nature. This provides travellers with peace of mind, knowing their belongings are secure while making a positive impact on the planet.

uppercase, has recently won a coveted Best Product award from Red Dot Design award, for their product Bullet. Recognized internationally for its excellence in product design, this accolade underscores uppercase’s commitment to innovation and sustainability through its product.

Founded in 2022, uppercase has rapidly gained a loyal following for its cutting-edge approach to travel gear. With a design-first philosophy, the brand offers eco-friendly luggage that combines style, durability, and sustainability. Officially launched in the GT sector in early 2023, uppercase has quickly established itself as a market leader under the guidance of Mr Sudip Ghose, a seasoned professional with almost a decade of experience in the travel gear industry.